The three signs below are all aiming for the same outcome - buckle up
Each message takes a different approach to achieve that desired behavior.
1. Referencing the lifesaving benefits of wearing a seatbelt probably speaks to riders who believe road travel is in fact dangerous and they should buckle up to avoid the possibility of death.
2. Referencing the law informs law-abiding riders that it is in fact a law.
3. Referencing the punishment for breaking the law seeks to inform riders that if you don't wear your seatbelt you can get a ticket of at least $142. This probably speaks to riders who are cost conscious.