iPhone 5s Unboxing

Assembled box.


Lid on left. iPhone on right still in box.


iPhone placed on top of lid. Pull tab is revealed.


Pull tab moved to right. Reveals USB cable, AC plug, Headphones.


Above the pull tab was a small package that cradled iPhone.


The pull tab envelope was flipped over and opened.


Print materials were inside of envelope.


Detail front view of print materials.

Detail back view of print materials.

Fail: iPod engraved

No thanks. I don't 

want my iPod engraved.

Gmail iPhone app tour (11/2013)

UI Tour: Weather app iOS

Screen Shots of the Weather.com app on iOS

Gmail iPhone app tour (9/2013)

Screen Shots of the Gmail's new inbox update for iOS
This is similar to the Gmail app introduction

Welcome to the new inbox

Your mail is now grouped into categories.
Button 1: Close

Button 2: Start tour

Action: Swiped to next panel.

Never miss a thing

It's easy to access and keep track of email in other categories.
The buttons are replaced with arrows that indicate Previous and Next.

Customize

Set notifications in the app and change categories from Gmail on your computer.

The arrow in the bottom right is replaced with a button labeled Close.

Get Started: Google+

Screen shots of Google+ Get Started screensMy comments in blue

Google+

Share with the people you care about, and explore the stuff you're into.

Button: Get Started 

Subtext: Sign in with your Gmail, YouTube, or other Google Account

Gmail iPhone app tour (6/2013)

New terms of service, Google

Introducing iTunes Radio (Desktop)

The Weather Channel tour

Welcome to Google Maps Engine Lite

Help us, give us your cell number

How do you gather a customer's cell phone number without objection?
Scare them.

Chrome has updated

Chrome has updated

YouTube iOS app - User interface tour

YouTube iOS app

  
Orientation screens for the new YouTube app on iOS, captured on August 30, 2013.

Swipe down to watch and browse: Video moves to lower right and allows user to search.

Swipe left or right to make it go away: It refers to the video that is playing.

Tap to minimize: Now they tell you that you can simply tap the down carrot to minimize, no swiping necessary.

Swipe to dismiss: Reminding you in context that you can swipe to dismiss the current video.

Swipe to open menu: In context they tell you that you can swipe to open the off-canvas menu.

Able to travel through time, visits McDonalds

When would you travel to?

Password suggestion

Pop-up window from ADP website while surfing on Chrome: 

"Please make your New Password different"!

404: LinkedIn

Interesting: The text on the slippery-when-wet-sign could be highlighted for copy/paste purposes.

YouTube - Channel - User interface tour

YouTube.com

Pinterest - Desktop - User interface tour

https://www.pinterest.com/

Click here for tour of iOS

Escalator broken, sorry for the convenience.

Escalator broken = stair case.

Marketing Stew: Ingredient #3

Marketing Stew, ingredient #3: Create scarcity

The new Google Maps is promoted with a button that says, "Request an invite"

Update on June 7, 2013: I received an email later that confirmed my involvement. When I clicked the link within the email message this page opened.

Congratulations! You're in.

Get ready to try the new Google Maps.

Button label: Start Exploring

Gang has new weapons, Kmart catalogue is available!

Reading an article about Gang violence, this ad appears.

The Facebook advertisement algorithm is working really well.